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About the Character
Photos
Bucky Beaver: Bucky Beaver is the cute little hero of
Bristol-Myers Ipana Toothpaste commercials. In each commercial,
Bucky was shown with a different occupation. His nemesis in each
commercial was the big, oafish villain Decay Germ. Decay had a
pear-shaped body with thinning hair and a permanent scowl. Bucky
Beaver would always knock Decay Germ over with an oversized tube of
Ipana Toothpaste.
Ipana Toothpaste was introduced in 1915. It had its greatest popularity in the 1940s and 1950s. It was during the 1950s that Bucky Beaver became the company mascot. The popularity of Ipana dwindled down considerably by the early 1970s and was taken off the market in the U.S.A., although it was continued to be sold elsewhere. In 2005, Ipana was brought back into America, but as of yet (2008) it has failed to make a big impact. Amazingly, it is the leading toothpaste in Turkey.
Bucky's jingle was "Brusha, brusha, brusha...get the new Ipana...Brusha, brusha, brusha...it's dandy for your teeth!"
Photos:
Ipana Toothpaste was introduced in 1915. It had its greatest popularity in the 1940s and 1950s. It was during the 1950s that Bucky Beaver became the company mascot. The popularity of Ipana dwindled down considerably by the early 1970s and was taken off the market in the U.S.A., although it was continued to be sold elsewhere. In 2005, Ipana was brought back into America, but as of yet (2008) it has failed to make a big impact. Amazingly, it is the leading toothpaste in Turkey.
Bucky's jingle was "Brusha, brusha, brusha...get the new Ipana...Brusha, brusha, brusha...it's dandy for your teeth!"
Photos: